Something I have been noodling on is how to integrate AI in ways that can help alleviate some of the burden of running your small business as the sole person responsible for all of the business operation. When you have to be sales, marketing, and admin, it leaves less time for doing the work that made you want to run the business in the first place. I don’t think you can eliminate or entirely abstract away all of those roles, but you can extend your capabilities. AI being the great equalizer of mediocrity means, at the very least, you have the ability to get a decent baseline of service for say, web marketing initiatives, that you simply wouldn’t necessarily have had the time for before.

I tinkered with a plugin for Claude over the weekend that acts as a mini “Web Marketing Agency”. Very simply there is a director role that acts as orchestration and final say, with sub agents for various specific roles such as CRO, Copywriter, Growth, SEO, Strategy, with an adversary type role to push back on assumptions, find gaps, and iterate back and forth with the subagent until there is consensus. If consensus cannot be found, the Director takes over and acts as final arbiter to ensure the plan aligns with bigger picture goals and such. The end result is a plan for executing some web marketing initiative.

The few tests I have run have been pretty good, if maybe a bit verbose. Nothing that cannot be fine tuned.

To take this a step further would be to hand off the plan to content and developer subagents to actually implement on a website, then hand off for approval and revisions by a human.